CONVERSE
/rated one star
marketiNg strategy, commercial shoot direction and filming, social media campaign implementation
March 2017
Sydney, Australia
Concept
THE VIDEO WAS PRODUCED TO GO IN GENERAL PANTS STORES ACROSS AUSTRALIA TO PROMOTE THE NEW CONVERSE ONE STARS. THE THREE-PIECE PHOTO SETS WERE CREATED TO BE POSTED ON EACH OF THE MODEL’S INSTAGRAM ACCOUNTS TO ALSO PROMOTE THE SHOES.